since 1954

As Singapore’s oldest and most established name in luxury watch retail, what began as a humble venture in 1954 has since blossomed spectacularly into that of a leading retailer and distributor of the world’s top watch brands in Asia. Today, Sincere Watch Limited operates more than 23 boutiques and point-of-sales network spanning eight countries including Australia, Cambodia, Indonesia, Malaysia, Singapore, South Korea, Taiwan and Thailand.

Mysterious and Seductive – The New Franck Muller Vanguard Rose Skeleton Black Diamonds

Boutiques

A stalwart in the luxury watch industry

The Group strives to constantly introduce original and unique retail concepts as well as exclusive product offering. Beyond the Sincere Fine Watches network, the Group has also entered strategic partnerships to invest in mono-brand boutiques. In Thailand, the Group operates under Pendulum Ltd, a wholly owned subsidiary with its own mono-brand boutiques with brands such as Panerai.

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Sincere Fine Watches

Moritz Grossmann

UNIVERSALZEIT

Sincere Fine Watches

Franck Muller

Vanguard Rose Skeleton Black Diamond

Sincere Fine Watches

Parmigiani Fleurier

Toric Tourbillon Slate

Sincere Fine Watches

Greubel Forsey

GMT Sport "Sincere Fine Watches Special Edition"

Discover Franck Muller Timepieces on
Sincerewatch.com

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Sincere Fine Watches

Discover Franck Muller Timepieces on
Sincerewatch.com

SHOP NOW

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Sincere Fine Watches

Mysterious and Seductive – The New Franck Muller Vanguard Rose Skeleton Black Diamonds

Sincere Fine Watches

Reimagining the (Watchmaking) Universe: The New Greubel Forsey GMT Balancier Convexe

Sincere Fine Watches

A City on the Wrist: Sincere Fine Watches Premieres the New Greubel Forsey Architecture in Singapore

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The maker of professional instruments for extreme

The maker of professional instruments for extreme professions takes up residence at Singapore’s most prestigious address. Bell & Ross, in collaboration with Sincere Fine Watches, opens a new boutique at Marina Bay Sands with a comprehensive selection of tool watches and timepieces for adventurers and connoisseurs alike. Here, the watch cognoscenti will be thrilled to discover among the exclusive brands and experiences a new boutique dedicated to the world of Bell & Ross, at Unit B2M-203.

#BellRoss #BellAndRoss @bellrosswatches

Step into the world of TUDOR at the new boutique b

Presenting the new SHH flagship boutique by Sincer

Presenting the new SHH flagship boutique by Sincere Fine Watches, discover the intricacies and wonders of independent watchmaking at our boutique at B2M-202 at The Shoppes at Marina Bay Sands in Singapore.

#SincereFineWatches #SHHsg

With the increasing sophistication of collectors i

With the increasing sophistication of collectors in Asia and the demand for more depth in the experience of independent brands, the new SHH will elevate the already-established reputation of the former boutique, and offer a purer experience, raising the bar for the quality of the retail experience for watch collectors.

The mission to advance the level of horological education and appreciation will continue through the creation of exclusive events for collectors with rare opportunities to meet and interact with the watchmakers behind the brands, exclusive talks on specific types of complications and the history of watchmaking, and experiential sessions on watchmaking, movement decoration and métiers d'art.

#SincereFineWatches #SHHsg

Presenting the rarest horological highlights, SHH

Presenting the rarest horological highlights, SHH aims to reinvigorate its long-standing expertise in curating the best offerings and best brands from the world of independent watchmaking.

The new concept boutique has been designed from the ground up to be a sanctuary for the celebration of independent watchmaking.

Subtle variations of warm copper earth tones are the dominant color theme of the interior design, and these are set off against areas of reflective mirrored surfaces mostly along the upper edges of the ceiling. The overall effect is inviting, yet multi-layered in visual interest, and overall, exudes an air of vibrant sophistication.

#SincereFineWatches #SHHsg

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